Zeiss Touit Lenses for NEX Cameras

Carl Zeiss Touit 32mm Planar

Touit, pronounced "do it," is the new name of Carl Zeiss autofocus lenses for NEX cameras. There will initially be three Touit lenses, 12mm, 32mm, and 50mm. They are expected to be available by the summer.

From the Carl Zeiss camera lens blog:

Touit is pronounced like the English “do it.” Touit stands for good visibility, agility, mobility and diversity, qualities which also aptly describe the new ZEISS lenses for mirrorless camera systems. The name Touit comes from the band-tailed parrots. This bird is very small and agile, and its plumage is deep green. The Touit parrots live in Latin America and the Caribbean in a wide range of different habitats, from damp-tropical island regions to lowland rainforests to thorn-bush savannas and even high in the Andes Mountains at altitudes of up to over 20,000 feet.

Please check our previous post for details on the three Touit lenses from Carl Zeiss.

Carl Zeiss Touit 32mm Planar mounted on Sony NEX-7

Carl Zeiss Touit 12mm Distagon

More info about the genus touit from wikipedia.

Thanks Carl Zeiss!